Travis Scott x Air Jordan 1 Low: Complete Colorway Guide & Buying Tips
The Travis Scott x Air Jordan 1 Low collaboration is one of the most coveted sneaker partnerships in modern streetwear history. Since the first pair dropped in 2019, each colorway has sold out within minutes and commanded significant resale premiums. This guide covers every released colorway, what makes each pair unique, how to authenticate them, and where fans can still buy them at fair prices in 2025.
Why the Travis Scott x Air Jordan 1 Low Is So Influential
Travis Scott’s signature design detail — the reversed Swoosh — transformed the Air Jordan 1 Low from a casual lifestyle sneaker into a cultural artifact. The inverted Nike logo, placed on the lateral side of the shoe, signals an outsider perspective that aligns perfectly with Scott’s brand: rebellious, layered, and self-referential.
Beyond the aesthetic, Scott’s collaborations command attention because they are genuinely scarce. Nike and Travis Scott deliberately limit production, and the lottery-based SNKRS app releases mean the vast majority of fans never get a chance to buy retail. This manufactured scarcity, combined with authentic cultural cachet, makes resale prices hold strong even years after release.
According to StockX market data, the Travis Scott x Air Jordan 1 Low consistently ranks among the top 10 most-traded sneakers on the platform, with average resale premiums ranging from 150% to 400% above retail depending on the colorway and size.
Every Travis Scott x Air Jordan 1 Low Colorway Reviewed
1. Travis Scott x Air Jordan 1 Low OG “Mocha” (2019)
The collaboration that started it all. Released in August 2019 at a retail price of $130, the Mocha features a brown suede upper with a cream midsole and the iconic reversed Swoosh in sail. The Cactus Jack branding on the insole and the hidden stash pocket under the left tongue add layers of detail that reward close inspection.
- Retail Price: $130
- Average Resale (2025): $400–$700 depending on size
- Best For: Collectors who want the definitive piece from this collaboration
2. Travis Scott x Air Jordan 1 Low “Reverse Mocha” (2021)
Nike flipped the color blocking on the original Mocha for this 2021 release. The cream suede takes the lead while brown accents fill in the reversed Swoosh and heel tab. Released at $150, this pair is marginally more accessible on the resale market than the original but still commands a healthy premium.
- Retail Price: $150
- Average Resale (2025): $280–$480
- Best For: Fans who missed the OG and want a wearable alternative
3. Travis Scott x Air Jordan 1 Low “Sail” (2021)
The cleanest colorway in the lineup. An almost all-white construction with subtle sail tones gives this pair maximum versatility. The reversed Swoosh remains in a slightly off-white shade, keeping the signature detail intact without overwhelming the minimalist design. This is arguably the easiest pair to style across different outfits.
- Retail Price: $150
- Average Resale (2025): $250–$420
- Best For: Everyday wear, pairing with neutral or earth-tone outfits
4. Travis Scott x Air Jordan 1 Low “Black Phantom” (2022)
The darkest and most aggressive colorway in the series. A black tumbled leather upper pairs with a phantom (off-white) midsole and a reversed Swoosh in white. The contrast is sharper than any previous release, and the silhouette reads more formal, making it work surprisingly well with non-streetwear outfits.
- Retail Price: $160
- Average Resale (2025): $300–$550
- Best For: Those who prefer dark, versatile sneakers that don’t scream “hype”
5. Travis Scott x Air Jordan 1 Low OG SP “Olive” (2023)
Released alongside the matching Jordan 1 High, the Olive Low features a military-green suede upper with a white reversed Swoosh and a gum rubber outsole. The earthy palette feels more mature than previous releases and signals Scott’s evolving design language. This colorway sold out faster than any previous Low release.
- Retail Price: $160
- Average Resale (2025): $380–$600
- Best For: Collectors and those with earth-tone wardrobes
How to Tell Real Travis Scott Jordan 1 Lows from Fakes
With resale prices reaching hundreds of dollars, counterfeit Travis Scott Jordan 1 Lows are common. Here are the most reliable authentication checkpoints:
- Reversed Swoosh Placement: On authentic pairs, the Swoosh points toward the heel. Fakes sometimes get the angle or stitching wrong — look for clean, uniform stitching with no puckering.
- Stash Pocket: The hidden pocket under the left tongue should have a secure zipper that opens and closes smoothly. Counterfeit pockets are often glued rather than stitched.
- Insole Branding: The “Cactus Jack” text on the insole should be crisp and evenly spaced. Blurry or offset printing is a red flag.
- Box Label: Check the style code on the box matches the specific colorway. Each Travis Scott Low has a unique style code — cross-reference with Nike’s official records.
- Midsole Quality: The midsole on authentic pairs has a consistent foam texture and a slight cushioned give. Fakes often feel harder or look plastic-like.
When in doubt, use a professional authentication service such as LEGIT or Authenticate First before completing any high-value purchase. Reputable resellers at shoes886.com provide authentication guarantees with every Travis Scott purchase, which removes the guesswork entirely.
Where to Buy Travis Scott Jordan 1 Lows in 2025
New retail releases come through Nike SNKRS app drops, which are open to all registered users but heavily oversubscribed. Your best option for securing a specific colorway is the secondary market:
- StockX — Transparent pricing history, buyer/seller protection, but fees add 15–20% to the purchase price
- GOAT — Strong authentication program, slightly lower fees on some sizes
- eBay Sneakers — Authenticated listing category with fee-free authentication for qualifying sales
- shoes886.com — Curated selection of authenticated Jordan 1 collaborations with competitive pricing and direct customer support
Sizing: Do Travis Scott Jordan 1 Lows Fit True to Size?
The Air Jordan 1 Low runs true to size for most people. If you have wide feet, consider going half a size up. The suede colorways (Mocha, Reverse Mocha, Olive) tend to break in and stretch slightly over time, so true-to-size is recommended. The leather Black Phantom fits slightly more snugly and may also benefit from a half-size up if you’re between sizes.
Women sizing note: These are released in men’s sizing. Women should generally size down 1.5 sizes (e.g., a women’s size 8 corresponds to a men’s 6.5).
Investment Value: Are Travis Scott Jordan 1 Lows Worth Buying for Resale?
The data suggests yes — with caveats. Every Travis Scott x Jordan 1 Low released to date has maintained resale premiums well above retail, and none have “dead-stocked” (fallen below retail value). The original Mocha has appreciated the most, while newer colorways typically see a resale peak in the first 6 months post-release before settling at a stable premium of 150–250% over retail.
For investment buyers: focus on DS (deadstock) pairs in popular sizes (US 9, 9.5, 10) as these have the highest liquidity. Unusual sizes trade at higher per-pair premiums but with lower buyer demand.
Frequently Asked Questions
What is the retail price of Travis Scott Air Jordan 1 Lows?
Travis Scott x Air Jordan 1 Low pairs have retailed between $130 and $160 depending on the specific release year and colorway. The original 2019 Mocha retailed at $130, while later releases like the Black Phantom and Olive were priced at $150–$160.
How much do Travis Scott Jordan 1 Lows resell for?
As of 2025, Travis Scott Air Jordan 1 Low resale prices range from approximately $250 for more common colorways in off-peak sizes to over $700 for the original Mocha in a popular size. The Olive (2023) and Black Phantom (2022) both typically resell for $300–$600 depending on condition and size.
Are Travis Scott Jordan 1 Lows true to size?
Yes, Travis Scott Air Jordan 1 Lows generally fit true to size. If you have wide feet or are between sizes, half a size up is recommended. Women should size down 1.5 from their standard women’s sizing.
What makes the Travis Scott Jordan 1 Low different from a regular Air Jordan 1 Low?
The key distinguishing features are the reversed (backward-facing) Nike Swoosh on the lateral side, a hidden zip pocket underneath the left tongue, Cactus Jack branding on the insole, and exclusive colorways and materials not available on standard Jordan 1 Lows.
Which Travis Scott Jordan 1 Low colorway is the most valuable?
The original 2019 “Mocha” colorway consistently commands the highest resale prices, as it was the first release and carries the most historical significance within the collaboration. The 2023 “Olive” is also highly valued among more recent releases due to its quick sellout and strong demand.
How can I tell if my Travis Scott Jordan 1 Lows are real?
Authenticate by checking: the reversed Swoosh stitching quality, the functional hidden zip pocket under the left tongue, crisp “Cactus Jack” insole printing, a matching style code on the box, and consistent midsole foam texture. For high-value purchases, always use a professional authentication service.
Will Nike release more Travis Scott Air Jordan 1 Low colorways in 2025?
As of early 2025, Nike and Travis Scott have not officially confirmed a new Air Jordan 1 Low colorway for the year. However, given the annual release cadence established since 2019, another drop before year-end remains likely. Follow Nike SNKRS and Cactus Jack’s official channels for announcements.